my ongoing meditation on systems, human cognition, and how to best collaborate with teams to delight and empower both.
Primary Tasks: Product strategy, ux strategy, user & stakeholder interviews, competitive analysis, user roles definition, ux design, content strategy & writing.
The Hera ticketing event management platform was a project I endeavored, at first to make design recommendations to Burning Man. Later, I developed and pitched it as a first project for a non-profit product incubator I sought startup funding for.
Primary Tasks: Interaction design, user roles definition
Virtuwell is a first-of-its kind online service, taking the “Ask A Nurse” concept to the next level by offering diagnostic & treatment services for the most common & least-invasive maladies, that would otherwise cost much more to treat via physician office visits. And would require the hassle of leaving your house.
Primary Tasks: UX/product strategy, hybrid interaction/visual design, content strategy & copywriting
From April 12-15th 2008, BEA Systems hosted their annual user conference in Chicago. Upon arrival, all attendees were given iPod Touch devices pre-configured for the conference, and prior to the conference were introduced to its website through Registration.
Primary Tasks: Client-site workshops, hybrid interaction/visual design, weekly micro-usability testing, prototype building in Flash. VERY quick iteration.
This was probably one of the most full-team, highly collaborative projects I’ve ever worked on. The initial ask was to simply polish a dowdy & troublesome suite of native apps on the yet-to-launch Palm Foleo device. And maybe the OS. At the eleventh hour, before the product’s long awaited launch.